Santa Barbara, CA based New Leaders, having been unhappy with the current Ruby on Rails logo, along with the trademark and rights issues with David Heinemeier Hansson, and his not allowing people to use the logo, decided to create a new brand identity for the ever-growing popular Ruby web framework.
Many people have expressed their dissatisfaction with the framework's logo, and many have complained to the owner of the logo and trademarks. Finally, New Leaders decided to take matters into their own hands and give Rails a fresh new look and identity, that is copy-right free and available for use under the CC BY-ND license.
In addition to re-designing the logo, New Leaders designed a website to promote and share the logo with the community, and can be visited at railslogo.com.
A friend sent me a link to this video today, about PPC (Pay Per Click). I watched it and was totally amused by it, and if you are a Paid Search or SEM professional, then you should enjoy it too.
Here are the lyrics: you want to start SEM well heres what to do focus on a product and find a niche too you want to get the listing I'll give you some assisting SEo & SEM, they are coexisting to cover all the bases you must have patience research all your keywords and your phrases they all sound good but they may not be a factor several ways to check and I prefer word tracker very vague phrases should get denied longtail keyphrases are more qualified check the cpc, that's the cost per click make a judgement call, is is worth that hit if it is then keep it if its not then delete it stay within your budget, that's not a big secret track your results, reporting is critical and set your goals right be Google analytical Google Adwords and Yahoo Search Marketing if your business local make sure you geo targeting the user only clicks on what sounds best make sure you use very descriptive ad text its a must that you use correct landing pages if they see what they want, they easily persuaded when they convert that's a win win when your site is bookmarked they'll come back again cpc will go, ctr will skyrocket roi will get better, that's more money in your pocket and if you smart, you'll invest in more phrases but that's up to you, I'm just giving you the basics you got it then fine, if you don't hit rewind listen closely and play it back 1 more time that's just the start anymore might cost I have to deal with my boss if I tell you the secret sauce like using paid search to enhance seo and revolving ad text is the way to uh oh, I gotta go, that's too much for you to know but if you want more, wait for the next video
I just discovered that we [Design Evolved] got featured on CSSBased, one of the many quality galleries, which showcase cleanly designed CSS built sites.
We have actually been planning to do some realigning for some time now, and have been in the process of that almost as long. We hope to have the site updated by Feb. 22, in time for SMXWest, which I will be attending.
We hope to have a lil something special for you, when we re-launch. So make sure that you bookmark us and come back for the launch.
We will be letting you know when decide on the actual time of our launch, so stay tuned.
We will be posting tid bits of knowledge and general talk here from time to time. So come back and see what we have to say or what's been on our mind lately.